Everything we do starts with a simple question: Can we make it better? If the answer is no, we leave it alone. Betterment is the goal and it applies to all aspects of our business and personal lives.
The value of 'doing it to last' requires patience in all things. It takes time to properly understand needs, to design better solutions, it takes time to do it right. Most things need time to take root and grow.
We seek only truth as everything else distorts. We create and foster empathetic openness, authenticity and directness. We are deeply emotional and we also allow ourselves to be led by facts. Together, they express our truth.
On every level we need peace in order to sustain value. Harmony within teams, with customers, suppliers and of course, with ourselves. 'Peace' isn't just the outcome, we enter every situation acutely aware that we must bring peace and harmony into it if we are to get happiness out of it.