As we grow our customer base here at LoanCirrus, we find it necessary to gain deeper insights into whom we are serving. It’s tempting to use the most natural generalization of our customers: ‘we serve lenders’. Many of you who … Read More
A hundred years ago banks had to figure out how to get close to people because people were largely sedentary. If you wanted to lend money to people you would better go where they lived, it would have been difficult for … Read More
How do you collect more of the money you lend? Everybody who borrows from you intends to pay you back. Some simply don’t. The idea is not to eliminate delinquent borrowers. It’s impossible so any attempt is futile. The idea … Read More
The lending business has an allure to it that I sometimes find perverse. Many seem to view lending – especially microlending – as a fast, often lightly regulated way to get high returns. True, lending can be quite profitable but … Read More
The Basics Now is not really a great time for FUNDAMENTALS. Things like ‘facts and substance’ are often viewed as getting in the way of vision, creativity and growth. But guess what? Knowing what you are doing is still … Read More
Powering Online Lending
Your Website Shouldn't be A Billboard
REACH lets customers do more from your website.
Borrowers apply from your website.
Borrower information appears instantly in LoanCirrus.